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Corporate reputation, the brand & the bottom line : powerful proven communication strategies for maximizing value / Roger Haywood.

By: Contributor(s): Material type: TextPublication details: London ; Sterling, VA : Kogan Page, c2005.Edition: 3rd edDescription: xvi, 320 p. ; 24 cmISBN:
  • 0749444088 (pbk. : alk. paper)
  • 9780749444082
Other title:
  • Corporate reputation, the brand and the bottom line
Subject(s): DDC classification:
  • 659.2 22
LOC classification:
  • HD59 .H32 2005
Online resources:
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Cover image Item type Current library Home library Collection Shelving location Call number Materials specified Vol info URL Copy number Status Notes Date due Barcode Item holds Item hold queue priority Course reserves
Books Headquarters Lending Library General Collection Non Fiction 659.2 HAY (Browse shelf(Opens below)) In transit from Technical Services Department to Headquarters Lending Library since 07/11/2012 Withdrawn 0046455
Books Headquarters Lending Library General Collection Non Fiction 659.2 HAY (Browse shelf(Opens below)) Available 0046456
Books Headquarters Lending Library General Collection Non Fiction 659.2 HAY (Browse shelf(Opens below)) Available 0046452
Books Headquarters Lending Library General Collection Non Fiction 659.2 HAY (Browse shelf(Opens below)) Available 0046453
Books Headquarters Lending Library General Collection Non Fiction 659.2 HAY (Browse shelf(Opens below)) Available 0046454

"The Chartered Institute of Marketing."

Previous ed. published as: Manage your reputation. London : Kogan Page, c2002.

Includes index.

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