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Public relations : strategies and tactics / Dennis L. Wilcox, Glen T. Cameron. by

Wilcox, Dennis L
Cameron, Glen T

Edition: 9th ed.

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: Boston, Mass. ; London : Allyn and Bacon, 2009

Availability: Items available for loan: Blantyre Branch Library (1)Call number: 659.2 WIL. Headquarters Lending Library (1)Call number: 659.2 WIL. Mzuzu Branch Library (1)Call number: 659.2 WIL. Zomba Branch Library (1)Call number: 659.2 WIL.

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Public relations cases : international perspectives / edited by Danny Moss and Barbara DeSanto. by

Moss, Danny, 1954-
DeSanto, Barbara, 1950-

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: London ; New York : Routledge, 2002

Online resources:

Publisher description

Availability: Not available: Headquarters Lending Library: Checked out (1).

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Marketing : a how-to-do-it manual for librarians / Suzanne Walters. by

Walters, Suzanne

Series: How-to-do-it manuals for libraries ; no. 20

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: New York : Neal-Schuman Publishers, c1992

Availability: Items available for loan: Headquarters Lending Library (1)Call number: 021.7 WAL. Not available: Headquarters Lending Library: Withdrawn (10).

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Corporate reputation, the brand & the bottom line : powerful proven communication strategies for maximizing value / Roger Haywood. by

Haywood, Roger, 1939-
Haywood, Roger, 1939-. Manage your reputation
Chartered Institute of Marketing

Edition: 3rd ed.

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: London ; Sterling, VA : Kogan Page, c2005

Other title:

Corporate reputation, the brand and the bottom line

Online resources:

Table of contents
Publisher description

Availability: Items available for loan: Headquarters Lending Library (4)Call number: 659.2 HAY, ... Not available: Headquarters Lending Library: In transit (1).

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Public relations by

Jefkins, Frank

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: Essex Pearson 1989

Availability: Items available for loan: Headquarters Lending Library (1)Call number: 659.2 JEF.

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Marketing and PR ... on a shoestring: getting customers and keeping them ... without breaking the bank/ by Philip R. Holden and Nick Wilde by

Holden, Philip R
Wilde, Nick

Series: Business on a shoestring

Edition: revised edition

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: London : Bloomsbury Publishing, 2011

Availability: Items available for loan: Area 36 Branch Library (1)Call number: 658.8 HOL. Balaka Branch (1)Call number: 658.8 HOL. Blantyre Branch Library (1)Call number: 658.8 HOL. Headquarters Lending Library (1)Call number: 658.8 HOL. Karonga Branch Library (1)Call number: 658.8 HOL. Kauma Branch Library (1)Call number: 658.8 HOL. Likoma Branch Library (1)Call number: 658.8 HOL. Lilongwe Branch Library (1)Call number: 658.8 HOL. Luchenza CDSS & Community Library (1)Call number: 658.8 HOL. Monkeybay Branch Library (1)Call number: 658.8 HOL. Mulanje Branch Library (1)Call number: 658.8 HOL. Mzuzu Branch Library (1)Call number: 658.8 HOL. Nkhotakota Branch Library (1)Call number: 658.8 HOL. Salima Branch (1)Call number: 658.8 HOL. Zomba Branch Library (1)Call number: 658.8 HOL. Not available: Nkhatabay Branch Library: In transit (1).

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The SAGE handbook of public relations/ edited by Robert L. Heath

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: London SAGE c2010

Availability: Items available for loan: Blantyre Branch Library (1)Call number: 659.2 SAG. Not available: Headquarters Lending Library: Checked out (1).

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Strategic Public Relations/ edited by Norman A. Hart

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: London MacMillan Press Ltd 1995

Availability: Items available for loan: Headquarters Lending Library (1)Call number: 659.2 STR.

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Understanding Public Relations: Theory, Culture and Society/ by Lee Edwards. by

Edwards, Lee

Material type:

Text; Format: print ; Literary form: Not fiction

Availability: Items available for loan: Headquarters Lending Library (1)Call number: 659.2 EDW. Mzuzu Branch Library (1)Call number: 659.2 EDW.

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10.

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Public Relations: Concepts, Practice and Critique/ by Jacquie L'Etang by

L'Etang, Jacquie

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: London Sage Publications Ltd c2013

Availability: Items available for loan: Nkhatabay Branch Library (1)Call number: 659.2 L'ET.

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11.

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Consumer Behavior by Leon G. Schiffman, Joe Wisenblit by

Schiffman, Leon G

Edition: 12 ed-

Material type:

Text; Format: print ; Literary form: Not fiction

Availability: Items available for loan: Blantyre Branch Library (1)Call number: 658.8342 SCH. Headquarters Lending Library (1)Call number: 658.8342 SCH.

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12.

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Human Capital Management: Achieving added value through people/ by Angela Baron and Michael Armstrong by

Baron, Angela
Armstrong, Michael

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: London Kogan c2007

Availability: Items available for loan: Kauma Branch Library (1)Call number: 658.3 BAR.

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13.

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The four colors of business growth/ by Anjan V. Thakor by

Thakor, Anjan V

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: San Diego Academic press c2011

Availability: Items available for loan: Kauma Branch Library (1)Call number: 658.4 THA.

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14.

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Fundamentals of advanced accounting/ by Joe B. Hoyle, Thomas F. Schaefer and Timothy S. Doupnik by

Hoyle, Joe B
Schaefer, Thomas F
Doupnick, Timothy S

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: New York McGraw-Hill c2018

Availability: Items available for loan: Kauma Branch Library (1)Call number: 657.046 HOY.

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15.

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Entrepreneurship: Successfully Launching new ventures/ by Bruce R. Barringer and Duane Ireland by

Barringer, Bruce R
Ireland, Duane R

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: London Pearson c2013

Availability: Items available for loan: Kauma Branch Library (1)Call number: 658.11 BAR.

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16.

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Marketing Research: A Concise Introduction/ by Bonita Kolb by

Kolb, Bonita

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: London sage c2018

Availability: Items available for loan: Kauma Branch Library (1)Call number: 658.83 KOL.

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17.

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Managing conflict: A practical guide to resolution in the workplace/ by David Liddle by

Liddle, David

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: London Koganpage c2017

Availability: Items available for loan: Kauma Branch Library (1)Call number: 658.4 LID.

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18.

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Strategic Management: Text and Cases/ by Gregory G. Dess, Gerry McNamara and Alan B. Eisner by

Dess, Gregory G
McNamara, Gerry
Eisner, Alan B

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: New York McGraw Hill c2014

Availability: Items available for loan: Kauma Branch Library (1)Call number: 658.4 DES.

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19.

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Leaders eat last: Why some teams pull together and others don't/ by Simon Sinek by

Sinek,Simon

Material type:

Text; Format: print ; Literary form: Not fiction

Publication details: London Penguin Random House c2012

Availability: Items available for loan: Headquarters Lending Library (2)Call number: 658.4 SIN, ... Luchenza CDSS & Community Library (1)Call number: 658.4 SIN. Not available: Blantyre Branch Library: In transit (2). Headquarters Lending Library: In transit (8). Karonga Branch Library: In transit (1). Lilongwe Branch Library: In transit (2). Mulanje Branch Library: In transit (1). Mzuzu Branch Library: In transit (2). Zomba Branch Library: In transit (1).

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