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Consumer Behaviour/ by Zubin Sethna and Jim Blythe
Material type:
TextPublication details: New Delhi Sage publishing limited c2019Edition: 4th editionDescription: xxiii, 549p. ill; (some col.)ISBN: - 9781526450012
- 658.8342
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Blantyre Branch Library General Collection | Non Fiction | 658.8342 SET (Browse shelf(Opens below)) | Available | 0182031 |
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| 658.8 MAR Marketing: An Introduction | 658.8 WEL Hands-on social marketing : a step-by-step guide to designing change for good/ | 658.8342 SCH Consumer Behavior | 658.8342 SET Consumer Behaviour/ | 659.1 ADV Advertising & IMC: Principles and Practice | 660 SIN Chemical Engineering Design/ | 660 TOO Tools for chemical product design : |
includes bibliographical references and index
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