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| 003 | MWNLS | ||
| 005 | 20110124085238.0 | ||
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| 020 | _a0256105162 | ||
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| 082 | _a659.1 | ||
| 100 |
_aBelch, George E. _916944 |
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| 245 | 1 | 3 |
_aAn Introduction to advertising and promotion : _ban integrated markerting communication perspective / _cGeorge E. Belch and Michael Belch. |
| 260 |
_aBurr Ridge, IL : _bIrwin, _cc 1990. |
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| 300 |
_a836 p. : _bill. |
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| 942 |
_2ddc _cBK |
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_c9457 _d9457 |
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