| 000 | 00588nam a22001937a 4500 | ||
|---|---|---|---|
| 003 | MWNLS | ||
| 005 | 20250911070606.0 | ||
| 008 | 250911b |||||||| |||| 00| 0 eng d | ||
| 020 | _a9780749465155 | ||
| 040 | _cDDC | ||
| 082 |
_25th ed. _a658.8 |
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| 100 | 1 | 0 | _aKapferer, Jean-Noel |
| 245 | 1 | 4 |
_aThe New Strategic brand Management advanced insights and strategic thinking/ _cby Jean-Noel Kapferer |
| 260 |
_aLondon _bKoganPage _cc1992 |
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| 300 |
_axviii, 492p.: _bill. |
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| 500 | _aincludes references and index | ||
| 650 | _2Management & public relations  | ||
| 942 |
_2ddc _cBK _n0 |
||
| 999 |
_c40031 _d40031 |
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