| 000 | 00551nam a22001937a 4500 | ||
|---|---|---|---|
| 008 | 151014b xxu||||| |||| 00| 0 eng d | ||
| 020 | _a9780071315555 | ||
| 020 | _a0071315551 | ||
| 082 | _a658.8 | ||
| 100 | 1 | _aPeter, J. Paul | |
| 245 | 1 | 0 |
_aMarketing management : _bknowledge and skills _cby J. Paul Peter and James H. Donnelly |
| 250 | _a11th ed. | ||
| 260 |
_aNew York : _bMcGraw-Hill, _c2011. |
||
| 300 |
_axvii, 796 p. : _bill. |
||
| 500 | _aInclude index | ||
| 650 | _aMarketing | ||
| 700 | 1 |
_aDonnelly, James H. _cJr. |
|
| 942 |
_2ddc _cBK |
||
| 999 |
_c20427 _d20427 |
||