Marketing plans : how to prepare them, how to use them / Malcolm McDonald.
Material type:
TextPublication details: Amsterdam ; Boston : Butterworth-Heinemann, 2002.Edition: 5th edDescription: xix, 630 p. : ill. ; 25 cmISBN: - 0750656255 (pbk.)
- 9780750656252
- 658.8/02 21
- HF5415.13 .M369183 2002
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Headquarters Lending Library General Collection | NFIC | 658.8/02 MCD (Browse shelf(Opens below)) | Available | 0008385 |
Includes index.
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