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Essentials of marketing / Charles W. Lamb, Joseph F. Hair, Carl McDaniel.

By: Contributor(s): Material type: TextPublication details: Mason, Ohio : South-Western ; London : Cengage Learning [distributor], c2009.Edition: 6th edDescription: xxix, 546 p. : col. ill. ; 28 cmISBN:
  • 9780324656206 (international student ed. : pbk.)
  • 0324584423
  • 9780324584424
  • 0324656203 (international student ed. : pbk.)
Subject(s): DDC classification:
  • 658.8 22
LOC classification:
  • HF5415 .L2623 2009
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Holdings
Cover image Item type Current library Home library Collection Shelving location Call number Materials specified Vol info URL Copy number Status Notes Date due Barcode Item holds Item hold queue priority Course reserves
Books Headquarters Lending Library General Collection NFIC 658.8 LAM (Browse shelf(Opens below)) Available 0046391
Books Headquarters Lending Library General Collection NFIC 658.8 LAM (Browse shelf(Opens below)) Available 0046388
Books Headquarters Lending Library General Collection NFIC 658.8 LAM (Browse shelf(Opens below)) Available 0046387
Books Headquarters Lending Library General Collection NFIC 658.8 LAM (Browse shelf(Opens below)) Available 0046386
Books Headquarters Lending Library General Collection NFIC 658.8 LAM (Browse shelf(Opens below)) Available 0046392
Books Headquarters Lending Library General Collection NFIC 658.8 LAM (Browse shelf(Opens below)) Available 0046390
Books Headquarters Lending Library General Collection NFIC 658.8 LAM (Browse shelf(Opens below)) Available 0046389

Includes bibliographical references and index.

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