02243cam a2200349 i 4500 17451724 MWNLS 20160506140624.0 120904s2013 enk b 001 0 eng 2012036007 9781107033436 (hardback) DLC eng DLC rda DLC pcc HD53 .E99 2013 658.4/094 23 BUS085000 bisacsh Exploring creativity : evaluative practices in innovation, design and the arts / edited by Brian Moeran, Bo T. Christensen. Oxford Cambridge University Press c2013 xviii, 311 pages ; 24 cm Includes bibliographical references and index. "Moeran and Christensen examine evaluative practices in the creative industries by exploring the processes surrounding the conception, design, manufacture, appraisal and use of creative goods. The book describes the editorial choices made by different participants in a 'creative world', as they go about conceiving, composing or designing, performing or making, selling and assessing a range of cultural products. The study draws upon ethnographically rich case studies from companies as varied as Bang and Olufsen, Hugo Boss and Lonely Planet, in order to reveal the broad range of factors guiding and inhibiting creative processes. Some of these constraints are material and technical; others social or defined by aesthetic norms. The authors explore how these various constraints affect creative work and how ultimately they contribute to the development of creativity"-- Creative ability in business. 25137 Technological innovations. Design. Organizational behavior. 1516 BUSINESS & ECONOMICS / Organizational Behavior. bisacsh Moeran, Brian, 1944- editor of compilation. Christensen, Bo T., editor of compilation. 7 cbc orignew 1 ecip 20 y-gencatlg ddc BK 21859 21859 0 0 ddc 0 0 NFIC MZ MZ GEN 2016-05-06 Beit Trust 6000.00 658.4/094 EXP 0092896 2026-09-10 09:08:52 9000.00 2016-05-06 BK