01920cam a2200301 i 450000100090000000300060000900500170001500800410003201000170007302000290009004000280011904200080014705000200015508200180017508400230019324501300021626000460034630000300039250400510042252008800047365000340135365000310138765000120141865000290143065000610145970000500152070000480157017451724MWNLS20160506140624.0120904s2013 enk b 001 0 eng  a 2012036007 a9781107033436 (hardback) aDLCbengcDLCerdadDLC apcc00aHD53b.E99 201300a658.4/094223 aBUS0850002bisacsh00aExploring creativity :bevaluative practices in innovation, design and the arts /cedited by Brian Moeran, Bo T. Christensen. aOxfordbCambridge University Presscc2013 axviii, 311 pages ;c24 cm aIncludes bibliographical references and index. a"Moeran and Christensen examine evaluative practices in the creative industries by exploring the processes surrounding the conception, design, manufacture, appraisal and use of creative goods. The book describes the editorial choices made by different participants in a 'creative world', as they go about conceiving, composing or designing, performing or making, selling and assessing a range of cultural products. The study draws upon ethnographically rich case studies from companies as varied as Bang and Olufsen, Hugo Boss and Lonely Planet, in order to reveal the broad range of factors guiding and inhibiting creative processes. Some of these constraints are material and technical; others social or defined by aesthetic norms. The authors explore how these various constraints affect creative work and how ultimately they contribute to the development of creativity"-- 0aCreative ability in business. 0aTechnological innovations. 0aDesign. 0aOrganizational behavior. 7aBUSINESS & ECONOMICS / Organizational Behavior.2bisacsh1 aMoeran, Brian,d1944-eeditor of compilation.1 aChristensen, Bo T.,eeditor of compilation.