Herrmann, Andrea M.

One political economy, one competitive strategy? : comparing pharmaceutical firms in Germany, Italy, and the UK / Andrea M. Herrmann. - Oxford ; New York : Oxford University Press, 2008. - xvi, 202 p. : ill. ; 24 cm.

Includes bibliographical references (p. [171]-185) and index.

"One Political Economy, One Competitive Strategy? begins with an assessment of how many pharmaceutical firms in Germany, Italy, and the UK pursue strategies facilitated by national institutions governing the financial markets, antitrust activities, and the labour market. Quantitative analyses reveal that deviant firms, competing through institutionally unsupported strategies, outnumber conforming firms by far. Not only does this finding run counter to the expectations of the competitiveness literature, it brings up a whole new line of inquiry. How can firms compete through strategies that are not supported by national institutions? The book addresses this question and illustrates that firms do not necessarily exploit comparative institutional advantages, but that they can also circumvent institutional constraints. International markets and individual collaboration on a contractual basis allow firms to compete despite comparative institutional disadvantages. These findings suggest that trade liberalization does not lead to strategy specialization but to strategy diversification, depending on the inventiveness of entrepreneurs to develop individual approaches to compete."--BOOK JACKET.

9780199543434 (hbk. : alk. paper)

2011291254

GBA8A5000 bnb

101495108 DNLM 014707666 Uk


Pharmaceutical industry--Germany.
Pharmaceutical industry--Italy.
Pharmaceutical industry--Great Britain.
Drug Industry--economics--Germany.
Drug Industry--economics--Italy.
Drug Industry--economics--United States.
Economic Competition--Germany.
Economic Competition--Italy.
Economic Competition--United States.
Technology, Pharmaceutical--economics--Germany.
Technology, Pharmaceutical--economics--Italy.
Technology, Pharmaceutical--economics--United States.

HD9671.A2 / H47 2008

338.476151094

2009 B-139 QV 736 / H568o 2008