Marketing strategies
a contemporary approach
Ranchhod, Ashok
creator
MCB Business Strategy Publications
text
periodical
enk
Bradford, UK
MCB Business Strategy Publications
1999-
1999
9999
continuing
Four issues a year
eng
xxi, 416p ill. ; 29 cm.
Title from cover.
Direct marketing
Periodicals
HF5415.126 .D583
658.8/4
9780273706748
1464-8180
99101325
DLC
990820
20140217105049.0
11784962