02579cam a22004934a 4500 13917121 MWNLS 20070508134928.0 050331s2005 enk 001 0 eng 2005009330 013124962 Uk 0749444088 (pbk. : alk. paper) 9780749444082 (OCoLC)ocm58985804 DLC DLC UKM BWKUK BAKER DLC pcc HD59 .H32 2005 659.2 22 Haywood, Roger, 1939- 26369 Corporate reputation, the brand & the bottom line : powerful proven communication strategies for maximizing value / Roger Haywood. Corporate reputation, the brand and the bottom line 3rd ed. London ; Sterling, VA : Kogan Page, c2005. xvi, 320 p. ; 24 cm. "The Chartered Institute of Marketing." Previous ed. published as: Manage your reputation. London : Kogan Page, c2002. Includes index. Public relations. Corporate image. 26370 Organizational effectiveness. Haywood, Roger, 1939- Manage your reputation. 26371 Chartered Institute of Marketing. 24136 Table of contents http://www.loc.gov/catdir/toc/ecip0510/2005009330.html Publisher description http://www.loc.gov/catdir/enhancements/fy0715/2005009330-d.html 7 cbc orignew 1 ecip 20 y-gencatlg ddc BK 17067 17067 1 0 ddc 0 0 NFIC HQ HQ GEN 2012-10-26 Anglia 9200.00 659.2 HAY 0046455 2012-11-07 00:00:00 13800.00 2012-10-26 BK 0 0 ddc 0 0 NFIC HQ HQ GEN 2012-10-26 Anglia 9200.00 659.2 HAY 0046456 2026-09-14 06:13:42 13800.00 2012-10-26 BK 0 0 ddc 0 0 NFIC HQ HQ GEN 2012-10-26 Anglia 9200.00 659.2 HAY 0046452 2026-09-14 06:13:41 13800.00 2012-10-26 BK 0 0 ddc 0 0 NFIC HQ HQ GEN 2012-10-26 Anglia 9200.00 659.2 HAY 0046453 2026-09-14 06:13:42 13800.00 2012-10-26 BK 0 0 ddc 0 0 NFIC HQ HQ GEN 2012-10-26 Anglia 9200.00 7 4 659.2 HAY 0046454 2026-08-29 09:41:57 2026-08-08 13800.00 2012-10-26 BK