00471nam a22001577a 4500008004100000020001800041020001500059082001000074100002000084245006700104250001300171260004400184300001500228500005000243600002000293121018t        xxu||||| |||| 00| 0 eng d  a9780324323795  a0324323794  a658.81 aKurtz, David L.10aPrinciples of marketing/cby David L. Kurtz and Louis E. Boone  a12th ed.  aLondon :bThomson/South-Western,c2006.  ap. :bill.  aIncludes bibliographical references and index1 aBoone, Louis E.