TY  - BOOK
AU  - Ranchhod,Ashok
AU  -  Marandi,Ebi
TI  - Strategic marketing in practice 2008-2009
SN  - 9780750689618
U1  - 658.8'101 
PY  - 2008///
CY  - London
PB  - Elsevier
KW  - Marketing
N1  - Includes index
ER  -