TY  - BOOK
AU  - Doole,Isobel
AU  - Payne,Nick
AU  - Cropper,Andy
AU  - Lowe,Robin
ED  - 
ED  - Chartered Institute of Marketing (CIM)
TI  - CIM practice and post-graduate diploma: stratedic marketing decision
SN  - 9780751727418
U1  - 658.8076 
PY  - 2006///
CY  - London
PB  - BPP Professional Education
KW  - Marketing
KW  - Case studies
KW  - Decision making
KW  -  Study guides
KW  - Examinations
ER  -