Stone, Peter <br/><br/>
Studyguide:  marketing: an introduction/ 
by Peter stone and Patricia M. Bernson 
 - New Jersey  Prentice Hall  2005 
 - 294p. 
<br/><br/><label>ISBN: </label>0131438514 
<br/><br/><label>Dewey Class. No.: </label>658.8