Marketing essentials/ (Record no. 27034)

MARC details
000 -LEADER
fixed length control field 00568nam a22001697a 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 180724b xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780078612572
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Farese, Lois Schneider
245 ## - TITLE STATEMENT
Title Marketing essentials/
Statement of responsibility, etc. by Lois Schneider Farese, Grady Kimbrell and Carl A Woloszyk
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Woodland Hills
Name of publisher, distributor, etc. Glencoe/McGraw-Hill
Date of publication, distribution, etc. 2006
300 ## - PHYSICAL DESCRIPTION
Extent xxvi, 853p.
Other physical details ill. tabs. fig.
500 ## - GENERAL NOTE
General note includes bibliographical references and index
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Source of heading or term Marketing
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Kimbrell, Grady, and Woloszyk, Carl A
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Full call number Barcode Date last seen Cost, replacement price Price effective from Koha item type
    Dewey Decimal Classification       Zomba Branch Library Zomba Branch Library General Collection 24/07/2018 Book Aid International 20000.00 658.8 FAR 0118680 11/09/2026 30000.00 24/07/2018 Books