Advertising creative : strategy, copy + design/ (Record no. 26588)

MARC details
000 -LEADER
fixed length control field 00515nam a22001817a 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 180410b xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781506315386
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 659.1
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Altstiel, Tom
245 10 - TITLE STATEMENT
Title Advertising creative : strategy, copy + design/
Statement of responsibility, etc. by Tom Altstiel and Jean Grow
250 ## - EDITION STATEMENT
Edition statement 4th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. London :
Name of publisher, distributor, etc. SAGE Publications,
Date of publication, distribution, etc. 2017.
300 ## - PHYSICAL DESCRIPTION
Extent xxiii, 463 p. :
Other physical details ill.
500 ## - GENERAL NOTE
General note Includes index
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Advertising
9 (RLIN) 5629
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Grow, Jean
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Full call number Barcode Date last seen Cost, replacement price Price effective from Koha item type
    Dewey Decimal Classification     Non Fiction Area 36 Branch Library Area 36 Branch Library General Collection 28/09/2021 Book Aid International 30000.00 659.1 ALT 0136060 14/09/2026 45000.00 28/09/2021 Books
    Dewey Decimal Classification     Non Fiction Balaka Branch Balaka Branch General Collection 28/09/2021 Book Aid International 30000.00 659.1 ALT 0136074 09/09/2026 45000.00 28/09/2021 Books
    Dewey Decimal Classification     Non Fiction Blantyre Branch Library Blantyre Branch Library General Collection 28/09/2021 Book Aid International 30000.00 659.1 ALT 0136070 09/09/2026 45000.00 28/09/2021 Books
    Dewey Decimal Classification     Non Fiction Blantyre Branch Library Blantyre Branch Library General Collection 28/09/2021 Book Aid International 30000.00 659.1 ALT 0136071 09/09/2026 45000.00 28/09/2021 Books
    Dewey Decimal Classification     Non Fiction Headquarters Lending Library Headquarters Lending Library General Collection 10/04/2018 Book Aid International 15000.00 659.1 ALT 0109058 14/09/2026 2018.00   Books
    Dewey Decimal Classification     Non Fiction Headquarters Lending Library Headquarters Lending Library General Collection 17/06/2021 Book Aid International 30000.00 659.1 ALT 0134348 14/09/2026 45000.00 16/06/2021 Books
    Dewey Decimal Classification     Non Fiction Likoma Branch Library Likoma Branch Library General Collection 28/09/2021 Book Aid International 30000.00 659.1 ALT 0136059 09/09/2026 45000.00 28/09/2021 Books
    Dewey Decimal Classification     Non Fiction Lilongwe Branch Library Lilongwe Branch Library General Collection 28/09/2021 Book Aid International 30000.00 659.1 ALT 0136065 13/09/2026 45000.00 28/09/2021 Books
    Dewey Decimal Classification     Non Fiction Luchenza CDSS & Community Library Luchenza CDSS & Community Library General Collection 28/09/2021 Book Aid International 30000.00 659.1 ALT 0136064 11/09/2026 45000.00 28/09/2021 Books
    Dewey Decimal Classification     Non Fiction Monkeybay Branch Library Monkeybay Branch Library General Collection 28/09/2021 Book Aid International 30000.00 659.1 ALT 0136075 11/09/2026 45000.00 28/09/2021 Books
    Dewey Decimal Classification     Non Fiction Mtandire Satellite Library Mtandire Satellite Library General Collection 28/09/2021 Book Aid International 30000.00 659.1 ALT 0136072 14/09/2026 45000.00 28/09/2021 Books
    Dewey Decimal Classification     Non Fiction Mulanje Branch Library Mulanje Branch Library General Collection 28/09/2021 Book Aid International 30000.00 659.1 ALT 0136063 10/09/2026 45000.00 28/09/2021 Books
    Dewey Decimal Classification     Non Fiction Mzuzu Branch Library Mzuzu Branch Library General Collection 28/09/2021 Book Aid International 30000.00 659.1 ALT 0136068 10/09/2026 45000.00 28/09/2021 Books
    Dewey Decimal Classification     Non Fiction Mzuzu Branch Library Mzuzu Branch Library General Collection 28/09/2021 Book Aid International 30000.00 659.1 ALT 0136069 10/09/2026 45000.00 28/09/2021 Books
    Dewey Decimal Classification     Non Fiction Nkhatabay Branch Library Nkhatabay Branch Library General Collection 28/09/2021 Book Aid International 30000.00 659.1 ALT 0136062 05/11/2021 45000.00 28/09/2021 Books
    Dewey Decimal Classification     Non Fiction Nkhotakota Branch Library Nkhotakota Branch Library General Collection 28/09/2021 Book Aid International 30000.00 659.1 ALT 0136061 13/09/2026 45000.00 28/09/2021 Books
    Dewey Decimal Classification     Non Fiction Salima Branch Salima Branch General Collection 28/09/2021 Book Aid International 30000.00 659.1 ALT 0136073 14/09/2026 45000.00 28/09/2021 Books
    Dewey Decimal Classification     Non Fiction Karonga Branch Library Technical Services Department General Collection 28/09/2021 Book Aid International 30000.00 659.1 ALT 0136066 28/09/2021 45000.00 28/09/2021 Books
    Dewey Decimal Classification     Non Fiction Zomba Branch Library Zomba Branch Library General Collection 28/09/2021 Book Aid International 30000.00 659.1 ALT 0136067 11/09/2026 45000.00 28/09/2021 Books