Brandchild : (Record no. 17056)

MARC details
000 -LEADER
fixed length control field 02056cam a22003614a 4500
001 - CONTROL NUMBER
control field 13005522
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20031201161843.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 021119s2003 enkab b 001 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2002154220
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0749438673 (hardcover)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780749438678
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency DLC
Modifying agency DLC
042 ## - AUTHENTICATION CODE
Authentication code pcc
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HD69.B7
Item number L55 2003
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8/34/083
Edition number 21
100 10 - MAIN ENTRY--PERSONAL NAME
Personal name Lindström, Martin,
Dates associated with a name 1970-
9 (RLIN) 26346
245 10 - TITLE STATEMENT
Title Brandchild :
Remainder of title remarkable insights into the minds of today's global kids and their relationships with brands /
Statement of responsibility, etc. Martin Lindstrom with Patricia B. Seybold.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. London ;
-- Sterling, VA :
Name of publisher, distributor, etc. Kogan Page,
Date of publication, distribution, etc. 2003.
300 ## - PHYSICAL DESCRIPTION
Extent xvi, 316 p. :
Other physical details ill., maps ;
Dimensions 24 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references and index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Brand name products.
9 (RLIN) 25059
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Child consumers.
9 (RLIN) 26347
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Advertising and children.
9 (RLIN) 26348
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing research.
9 (RLIN) 5971
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Seybold, Patricia B.
9 (RLIN) 26349
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 7
b cbc
c orignew
d 1
e ecip
f 20
g y-gencatlg
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Date last checked out Cost, replacement price Price effective from Koha item type
    Dewey Decimal Classification       Headquarters Lending Library Headquarters Lending Library General Collection 24/10/2012 Anglia Book Distribution 11500.00 1 658.8/34/083 LIN 0046375 18/07/2026 02/07/2026 17000.00 24/10/2012 Books
    Dewey Decimal Classification       Headquarters Lending Library Headquarters Lending Library General Collection 24/10/2012 Anglia Book Distribution 11500.00   658.8/34/083 LIN 0046374 14/09/2026   17000.00 24/10/2012 Books
Withdrawn   Dewey Decimal Classification       Headquarters Lending Library Headquarters Lending Library General Collection 24/10/2012 Anglia Book Distribution 11500.00   658.8/34/083 LIN 0046373 01/11/2012   17000.00 24/10/2012 Books
Withdrawn   Dewey Decimal Classification       Headquarters Lending Library Headquarters Lending Library General Collection 24/10/2012 Anglia Book Distribution 11500.00   658.8/34/083 LIN 0046376 01/11/2012   17000.00 24/10/2012 Books