Global marketing and advertising :
Mooij, Marieke K. de
Global marketing and advertising : understanding cultural paradoxes - London IGI Global c2012 - xi, 236p.: ill. - Premier Reference Source .
Includes index
9781452257174
Internet advertising
Internet marketing
658.802
Global marketing and advertising : understanding cultural paradoxes - London IGI Global c2012 - xi, 236p.: ill. - Premier Reference Source .
Includes index
9781452257174
Internet advertising
Internet marketing
658.802